SMM Specialist — Full-Service Social Media Management
I manage social media for small and mid-size businesses — Instagram, Telegram channels, sometimes TikTok, depending on where the client's audience actually is. Work is built around a monthly content plan: we first agree on topics and recurring segments, then I write the copy and brief a designer for visuals (or handle it myself if the style is simple). I respond to comments and messages on the brand's behalf within an agreed tone of voice, and handle basic community moderation. I track reach and engagement metrics but don't promise explosive follower growth — I'm upfront with clients that organic social growth is slower now than it was five years ago, and I say so at the start, not after a disappointing first month. I can add paid post boosting as an extra service, but I don't run complex ad accounts myself — for that I recommend a dedicated media buyer. Every month I send a report: what was published, reach, audience response, what performed best. A comfortable format is 12–16 posts a month on one platform.
